Web Analytics & Data Cleaning

Analytics That Answer the Question 'What Should We Do Next?'

Clean data, meaningful dashboards, and a BigQuery foundation that scales with your business.

Core Technologies:

BigQueryLooker StudioGA4SQL

ROAS

+8.5x ↑

Google Ads Certified

My Analytics & Data Services

Transforming fragmented data into clear, executive-level business intelligence.

Identifying and eliminating duplicate transactions, spam traffic, and broken event tags.

Building automated, real-time visual reports tailored for C-suite decision-making.

Routing raw analytics data into Google Cloud data warehouses for advanced querying and ownership.

Designing logical, scalable event structures so every user interaction is tracked flawlessly.

Ensuring seamless session tracking across multiple domains and payment gateways.

Moving beyond last-click to understand the full user journey and actual channel ROI.

Eliminating data discrepancies between your ad platforms, GA4, and backend CRM.

Stripping away vanity metrics to focus strictly on data that dictates your next business move.

Saving your team dozens of hours per month by replacing manual spreadsheets with live dashboards.

Solution: Implement strict deduplication rules and order ID tracking.

Solution: Map out and track every micro-step to identify where users drop off.

Solution: Build automated, self-updating Looker Studio dashboards.

Solution: Align data points and fix broken pixel firing triggers.

Solution: Deploy custom attribution models to reveal true ROAS.

Solution: Apply robust data filters and server-side validation to clean your traffic.

Proof of Work

Anonymized snapshots from live client accounts.

Get a free, no-obligation audit and a clear plan for your next 90 days.