Server-Side GTM: Why It's a 2026 Must-Have
How server-side tagging restores conversion accuracy and future-proofs measurement.
Read articleAvailable for new projectsDrive Growth with
Drive Growth with
Data-Driven Digital Marketing
Google Ads, GA4, GTM & Server-Side Tracking specialist helping brands scale profitably.
8.5x
Avg. ROAS Lift
$5M+
Ad Spend Managed
98%
Tracking Accuracy
Trusted by Innovative Companies
NETRO SYSTEMSTELZENYOOWIFISIMIGOLMPBIZZARINI JAPANJAGOSIMWIFIBB
Google Ads Certified
About Me
Performance marketing built on bulletproof data.
I operate at the intersection of aggressive paid media strategy and engineering-grade analytics. I don't just manage ad accounts; I architect predictable growth engines. By bridging the gap between complex tracking architectures and high-budget Google Ads campaigns, I ensure every dollar is measured, every campaign is fully accountable, and your revenue scales with absolute certainty.
- Elite Strategic Edge: Architecting performance-first campaigns that aggressively scale ROAS.
- Engineering-Grade Tracking: Deploying flawless server-side architectures (sGTM) to capture lost conversions.
- Executive-Level Analytics: Building decision-ready dashboards that translate raw data into C-suite strategy.
- Cookieless Future-Proofing: Securing your revenue pipelines with advanced first-party data solutions.
Services
Everything you need to scale profitably
Google Ads Management
Full-funnel campaigns engineered for profitable growth.
- Search, PMax & YouTube strategy
- Conversion-first bidding & structure
- Weekly optimization & reporting
GA4 & GTM Integration
Bulletproof GA4 property setup and Tag Manager containers.
- Custom event schema design
- Cross-domain & ecommerce tracking
- Debug-tested, audit-ready setup
Server-Side Tracking
sGTM on Google Cloud for durable, privacy-safe signals.
- Cookieless-ready measurement
- First-party data collection
- Recover lost conversions
Web Analytics & Data Cleaning
Dashboards that drive real business decisions.
- Data audits & dedupe
- Looker Studio dashboards
- BigQuery pipelines
Process
My Work Process
A transparent, four-step engagement designed to remove friction and de-risk growth.
01
Discovery & Audit
Deep dive into your tracking, funnels, and current spend efficiency.
02
Strategic Growth Plan
A data-backed roadmap prioritizing what will actually move ROAS.
03
Technical Implementation
Server-side GTM, GA4, and campaign structures engineered end-to-end.
04
Optimization & Reporting
Continuous iteration with clear, decision-ready performance reports.
Blog
Notes on paid media & measurement
Google Ads Account Structure That Scales
A campaign architecture playbook for lead-gen and e-commerce accounts.
Read articleGA4 Event Taxonomy Without the Mess
Design a clean event schema that keeps reports usable as you grow.
Read articleContact
Let's build something profitable
Have a growth goal, a tracking mess, or a campaign that needs saving? Reach out — I usually reply within 24 hours.